How Artificial Intelligence (AI) Helps Crisis Management Teams Make Better Decisions

In today's ever-changing world, crisis management has become a crucial element of business continuity and organizational resilience. Yet, finding effective ways to manage and predict crises remains a major challenge.

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We are delighted to present an article written by Isabelle Primeau, President of Premier Continuum and continuity expert for over 20 years.

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In this article, Isabelle explains how Artificial Intelligence (AI) and media intelligence are becoming imperative to proactively listen to and interact with the ever-expanding social media landscape. She also explores the role of AI in elevating decision-making for crisis management.

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A must-read for those looking to stay ahead of the crisis management curve!

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Among other things, you will discover:

• The impact of social media on crisis management
• The importance of organizations acting quickly in the event of a crisis or incident
• The importance of monitoring your digital reputation
• How artificial intelligence is a powerful tool for managing and interpreting information
• Sentiment analysis and contextual word clouds
• The advantage of being proactive rather than reactive in crisis management
• The role of AI and crisis managers in the final management structure

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Read the full article on the Disaster Journal Recovery website

Published on February 12, 2020

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